Friday, May 15, 2015

Accelerated Startup - #Idea-to-IPO

Accelerated Startup - #Idea-to-IPO

Presented at Geekdom San Francisco for Idea to IPO May 13th, 2015



 Transcript

  • 1. ACCELERATEDSTARTUPA.K.A.DON’TBEAF***INGWANTREPRENEUR VITALYM.GOLOMB @VITALYG MAY13th,2015
  • 2. VITALYM.GOLOMB//SANFRANCISCO&THEWORLD golomb.net // @vitalyg ✓ BORNINUKRAINE,GREWUPINCUPERTINO-STARTUPSSINCEAGEOF13 ✓ SPEAKER&MENTORIN20+COUNTRIESANNUALLY ✓ FOUNDEDDESIGNFIRMINUSANDEUROPE ✓ FOUNDEDKEENSYSTEMS-ECOMMERCEFOR$700BPRINTINDUSTRY ✓ EXECUTIVEPRODUCER“STARTUPADDVENTURE”EVENTS ✓ CO-FOUNDEDCCCSTARTUPSTOFUNDTOPEMEASTARTUPS ✓ DEGREEINCOMPUTERANDVIDEOIMAGING ✓ GUESTLECTUREDATSTANFORD,UCBERKELEY,ANDOTHERS ✓ CONTRIBUTEDARTICLESTOTECHCRUNCHANDOTHERS ✓ PUBLISHING“ACCELERATEDSTARTUP”IN2015 ✓ DIRECTEDDOCUMENTARY“STARTUPSPRING”-FALL2015
  • 3. LOCAL MARKETPLACE FOR ANYTHING PRINTED www.printmo.co www.keenprint.com
  • 4. www.startupaddventure.co FROMSILICONVALLEYTOTHEWORLD “TheTEDofStartups” www.cccstartups.com @cccstartups UNLOCKINGGEOGRAPHIES ENABLINGEXCEPTIONALFOUNDERS
  • 5. corporate people startup people ! expertsinonearea ! yearsclimbingladder ! stablelifestyle ! realresponsibilities ! lifebalance ! generalists ! earlystart ! cheaplifestyle ! nothingtolose ! nothingelsematters
  • 6. SOWHATTHEF*** ISASTARTUP?
  • 7. ASTARTUPIS... anexperimentinsearch ofabusinessmodel-steveblank
  • 8. SCALABLE
 STARTUP TRANSITION COMPANY businessmodelfound product/marketfit repeatablesalesmodel managershired break-even profitable rapidscale newseniormanagement ~150people “astartupisnotasmaller versionofalargecompany”-steveblank
  • 9. ASTARTUPISACOMPANY THATISCONFUSEDABOUT: 1.WHATITSPRODUCTIS, 2.WHOITSCUSTOMERSARE, 3.HOWTOMAKEMONEY -DAVEMCCLURE
  • 10. “ASTARTUP’SDEFAULT STATEIS#FAILURE.ASA FOUNDER,YOUHAVETO WORKTOUNFAILIT.” -VITALYM.GOLOMB
  • 11. whywouldyouwantto startacompany?
  • 12. getgoodgrades gotoagoodcollege getinagoodcompany getregularpromotions retire,playgolf,die normalcareer
  • 13. startupcareer ifsuccessful whatpeoplethink itlookslike whatitreally lookslike
  • 14. entrepreneurship isamentaldisorder
  • 15. butittakesa littlecrazy... tochange theworld
  • 16. so,whyareyoudoingit?
  • 17. forthe money?
  • 18. fortheIPOmoney?
  • 19. 50 100 150 200 250 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 numberoftech ipossince1999 26 <50
  • 20. fundedstartup successrate 30%fail 30% unprofitable 30% somewhat profitable 10%big success
  • 21. BYTHEWAY... #FAILUREIN STARTUPSIS OVERGLORIFIED
  • 22. FAILUREIS ahardlesson
  • 23. 1sttimefounder18% repeatfailedfounder20% repeatsuccessfulfounder30% theoddsareagainstyou
  • 24. you’llgetacquiredif youareluckyandgood
  • 25. freedom?
  • 26. normaljob: oneboss
  • 27. startup: everyuser isyourboss
  • 28. haveafamily? theywillsuffer
  • 29. “asastartupceo,islept likeababy. iwokeup every2hoursandcried.” -benhorowitz
  • 30. feeling defeated yet?
  • 31. ALESSONINTEAMMORALE jess lee - “why startup founders are always unhappy”
  • 32. goodnews: youcanimprove yourchances
  • 33. findaproblem youcan’tlive without solving
  • 34. don’tbuildtechnology lookingforaproblemtosolve solveapainfulproblem
  • 35. whatisallthisleanbullshit?
  • 36. lean=quickiterations
  • 37. morechancesto solvetheproblem
  • 38. morechancesto#unfail
  • 39. sowhat’sagoodstartup?
  • 40. firstthingsfirst
  • 41. NOTHINGMATTERS MORETHANTRACTION
  • 42. solvesapainfulproblem foraspecificcustomer
  • 43. howcanyoubesure you’resolvingaproblem?
  • 44. HOWISITCURRENTLY BEINGSOLVED?
  • 45. nocompetitors = noproblem = nomarket
  • 46. stopcoding getoutofthebuilding talktoyourcustomers faceyourfears validateassumptions
  • 47. HOWAREYOUDIFFERENT ANDBETTER? HARD?EXPENSIVE?SUCKS?
  • 48. F’IN
  • 49. ARISINGTIDE LIFTSALLBOATS
  • 50. what’syourbusinessmodel?
  • 51. symmetric customerpays forexperience
  • 52. asymmetric 3rdpartypays forcustomer
  • 53. DOESITscale?
  • 54. $2,000,000 $4,000,000 $6,000,000 $8,000,000 Craigslist Apple Facebook Google Amazon McDonalds revenueperemployee$7.4M $1.87M $1.23M$1.24M $578K >$15K
  • 55. don’tforget: youarebuildinga repeatablebusiness
  • 56. measureeverything
  • 57. internet-driven customeracquisition
  • 58. mainingredient:team
  • 59. hiringishard
  • 60. " much money " stability " support structure " a long-term plan ! stock ! flexibility ! chance to make a difference whatyou don’thave whatyou dohave
  • 61. BUSINESSwithdomainexpertise DESIGN ENGINEERING balancedstartupteam
  • 62. whatisyour unfairadvantage?
  • 63. ACCOMPLISHMENTS MONEYRAISED? PARTNERSHIPS? GROWTH?
  • 64. ITISEASIERTOSTARTUP ANYWHERENOWTHENIN SILICONVALLEYIN1999
  • 65. thenewtools ofthetrade
  • 66. VENTURE CAPITAL ISCHANGING
  • 67. SEEDSELLADREAMSERIESABETTERHAVETRACTION
  • 68. SOURCE: STEVE BLANK
  • 69. SOURCE: SEED DB MEDIANEXIT=$20M
  • 70. BONUSRAPIDFIRESURVIVALTIPS
  • 71. THEONLYTHINGTHATCANPREPAREYOUTO RUNASTARTUPISTOWORKINASTARTUP
  • 72. PICKYOURCONFOUNDERSCAREFULLY,TEAM BREAKUPSAREHARDERTHANDIVORCES
  • 73. YOUCAN’TOUTSOURCEYOURCORE COMPETENCY-YOUMUSTBEABLETO DESIGN,BUILD,ANDMARKET
  • 74. YOURCHANCESOFSUCCESSARESMALL GOFORBIGANDGROWINGMARKETS
  • 75. DON’TCONFUSEANIDEAOR TECHNOLOGYWITHABUSINESS
  • 76. DON’TFALLINLOVEWITHYOURPRODUCT THATISYOURCUSTOMERS’JOB
  • 77. DON’TIMITATECOMPETITION TALKTOYOURCUSTOMERSINSTEAD
  • 78. MOVEFASTORDIE.DON’TDELAYLAUNCHING YOURPRODUCTWILLNEVERBEPERFECT
  • 79. “EVERYONE”ISNOTATARGETMARKET PICKACUSTOMER,SOLVETHEIRPROBLEM
  • 80. KEEPITSIMPLEANDDON’TOVERBUILD YOUAREPROBABLYDEFINITELYWRONG
  • 81. DOUNSCALABLETHINGSTOPROVETHERE ISABUSINESS-SCALEONLYAFTERTHAT
  • 82. DON’TSPENDMONEYONANYTHINGTHAT’S NOTRELATEDTOGETTINGCUSTOMERS BEFOREACHIEVINGPRODUCT-MARKETFIT
  • 83. DON’TCUTCORNERSONYOURBUSINESS USECONTRACTS,PROPERACCOUNTING
  • 84. HIRESLOW,FIREFAST-NEVERHIRELOSERS
  • 85. “GOINGVIRAL”ISNOTABUSINESSPLAN SETASIDEMONEYFORMARKETING
  • 86. DON’TTAKESET-BACKSPERSONALLY GETUSEDTOHEARING“NO”
  • 87. NOONEWILLSTEALYOURSTUPIDIDEA TALKABOUTITANDGETFREEADVICE
  • 88. DEVELOPAVISIONANDFOCUS DON’TTURNINTOACONSULTINGCOMPANY
  • 89. CHASECUSTOMERS,NOTINVESTORS
  • 90. DON’TRELYONADVISORS,MENTORS, ORPARTNERSTOBUILDYOURBUSINESS
  • 91. KNOWWHENTOSTOPSOCIALIZING ANDGOINGTOEVENTS-GETTOWORK
  • 92. unlessofcourseyouare comingtooneofour’s
  • 93. COMINGIN2015 download 1STCHAPTER FOUNDERCO.COM want theSE slides? FOLLOW @VITALYG