State of Mobile Education
Transcript
- 1. The State of E-‐ & Mobile-‐Learning #Market Data #Trends #e-‐Learning #Mobile Learning www.freedactics.com
- 2. 2 e-‐Learning „ learning, facilitated and supported by the use of informaAon and communicaAons technology..”
- 3. 3 How is it adopted? Some Market Data from Germany in 2012 523 Mio Revenue of e-‐Learning industry 58% of people spend 10$ or more on e-‐Learning 92% of companies use e-‐ or blended Learning http://de.statista.com/statistik/studie/id/14006/dokument/e-learning--statista-dossier/
- 4. ƼSo in 2012 it was already well adopted!
- 5. ƼBut mhh, what about mobile?
- 6. 6 It’s eaAng the world 0 2,000 4,000 6,000 8,000 Population Adults Literate Adults Mobile Smartphones PCs Tablets 2014 2017 The World in 2017 in millions (forecast base) http://www.slideshare.net/bge20/2013-11-mobile-eating-the-world
- 7. 7 Mobile technology creates a new context of usage. The most important paUern is to be “always-‐on”. Ahonen
- 8. 8 77 % of Companies in Germany use mobile Learning already. http://de.statista.com/statistik/studie/id/14006/dokument/e-learning--statista-dossier/
- 9. 9 are User created Contents Content Sharing and Social Networking are important paUerns in mobile media usage…… Share of User Created Content exceeds http://www.kpcb.com/blog/2014-internet-trends
- 10. 10 … and so they are for Mobile Learning. Many Companies use Social Networking for EducaAonal Purposes.
- 11. ƼAnd what about end-users?
- 12. 12 We conducted some Market Research and found out, that ….. Ƅ ƄƄƄ ƄƄ ƄƄƄ Ƅ ƄƄƄ ƄƄ ƄƄƄ Ƅ ƄƄƄ ƄƄ ƄƄƄ Ƅ ƄƄƄ ƄƄ ƄƄƄ 90 % of Students use Smartphones … and they use it extensively 30% use Mobile Learning Well, mobile Learning is not so adopted yet… Online Survey
- 13. ƼBut mobile Education is about to take off….
- 14. 14 Global mobile educaAon market volume from 2011 to 2020 in billion U.S. dollar. (forecast) 0 10 20 30 40 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 http://www.statista.com/statistics/273960/global-mobile-education-market-volume/
- 15. 15 Compound annual growth rate of free and paid educaAon app downloads worldwide from 2012 to 2017 in percent…. 0 60 120 180 240 Free Paid 178188 180 239 Educational Average http://www.statista.com/statistics/273971/cagr-of-free-and-paid-education-app-downloads-worldwide/
- 16. 16 Compound annual growth rate of the fastest-‐growing e-‐learning segments worldwide from 2012 to 2017 in percent 0 12 1/2 25 37 1/2 50 Language Corporate e-Learning Serious Gaming Social / Communities 41.1 29.9 23 2020 http://www.statista.com/statistics/273946/cagr-of-the-fastest-growing-e-learning-segments-worldwide/
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- 18. 18 Contact us on www.freedacAcs.com support@freedacAcs.com