Wednesday, April 29, 2015

#Sales-15 Inbound Sales Statistics

15 Inbound Sales Statistics That Will Help Your Team Sell Better

Learn the 15 inbound sales statistics that will reshape your approach to successful sales in the digital age.
Published in: Sales, Business

Transcript

  • 1. 15Inbound Sales Statistics to Share with Your Team
  • 2. about 2/3 of companies do not have any sort of social media strategy for those sales teams. According to research by The Sales Management Association,
  • 3. Take a look at these 15 inbound selling statistics that will help your sales team understand why falling in line with this trend can pay dividends.
  • 4. 15 Inbound Sales STATISTICS Success Rates Here are some mind blowing statistics about inbound sales and the results that it will help you achieve:
  • 5. 1 78% of salespeople using social media perform better than their peers (Forbes) SUCCESS RATES
  • 6. Cold calling, an outbound selling strategy, only has a 2.5% success rate (Keller Research Center) 2 SUCCESS RATES
  • 7. 62% of salespeople who do not use inbound social selling miss their quotas (The Aberdeen Group) 3 SUCCESS RATES
  • 8. 64% of sales teams that use inbound social selling reach their quotas, 4 SUCCESS RATES
  • 9. whereas only 49% of sales teams who don’t reach their quotas (The Aberdeen Group) 64% of sales teams that use inbound social selling reach their quotas, 4 SUCCESS RATES
  • 10. Thanks to their inbound social selling program, IBM increased their sales by 400% (IBM) 5 SUCCESS RATES
  • 11. 98 out of 100 sales reps who have at least 5,000 LinkedIn contacts reach or surpass their sales quotas (The Sales Benchmark Index) 6 SUCCESS RATES
  • 12. These next few statistics will give you some solid perspective in that regard: 15 Inbound Sales STATISTICS SOCIAL sELLING Now you know what sellers are capable of achieving right now via inbound social selling, but how well is it going to work in the future?
  • 13. Globally, there are over 1.5 billion social media users (McKinsey and Company) 7 SOCIAL SELLING
  • 14. Globally, there are over 1.5 billion social media users (McKinsey and Company) 7 SOCIAL SELLING LinkedIn alone has almost a quarter of a billion users (LinkedIn) 8 SOCIAL SELLING
  • 15. The fastest growing demographic on Google + and Facebook is between the ages of 45 and 54 (Business2Community) 9 SOCIAL SELLING
  • 16. 15 Inbound Sales STATISTICS Buyer Tendencies Let’s take a look at how people are using social media to influence their buying decisions.
  • 17. Search 77% of B2B purchasers said that they would not even speak to a salesperson until they had done their own research (Corporate Executive Board) 10 BUYER TENDENCIES
  • 18. 55% of all buyers do their research by using social networks (IBM) 11 BUYER TENDENCIES
  • 19. 86% of consumers buying IT products use social media to help them reach a decision (Advertising Age) 12 BUYER TENDENCIES
  • 20. 86% of consumers buying IT products use social media to help them reach a decision (Advertising Age) Over 70% of B2B purchase decision makers use social media to help them decide (Dell) 12 13 BUYER TENDENCIES
  • 21. Over half (57%) of the selling process is completed for consumers before a company even has a chance to interact with them (Corporate Executive Board) 14 BUYER TENDENCIES
  • 22. By the time an actual salesperson gets involved, up to 90% of the selling process could be over and done with (Forrester) 15 BUYER TENDENCIES
  • 23. Social networking is a powerful tool that will help to significantly boost the results yielded by any sales team.
  • 24. Make sure that all of the members of your sales team understand the value therein so they can meet or exceed their own sales quotas, ensuring that the team reaches their goal.
  • 25. Share this workbook with your sales team and help them find new leads using social media. Get the workbook
at