Master Track A: "Myth Busting: 10 Myths About the Hispanic Consumer”

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Master Track A: "Myth Busting: 10 Myths About the Hispanic Consumer” from iMedia Connection

1. How many states in the U.S.   are already majority/minority? A = 5 B = 7 C = 8 D = 10
2. A = 5 B = 7 C = 8 D = 10 How many states in the U.S.   are already majority/minority?
3. 17.7% Hispanics (56.3 MM) 13.2% African-Americans (40.2 MM) 5.3% Asian- Americans (15.1 MM)
4. 2011 Canada Census 2010 U.S. Census
5. The median age of the US Hispanic population is higher than the median age of US Population.
6. 46% of the total Hispanic population is under 25. 28 Median age of Hispanic vs. 37 for GM. Their youth ensures that their inﬂuence will last. 56.3MM Total Hispanics in the U.S. U.S. Census Bureau  Nielsen, 2012 Pew Research Hispanic Center
7. SOURCE: SBM - Small Business Association 3.2MM a 50% increase in 5 years